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Mahesh Chougule

Entrepreneurship, marketing and HR policies of a construction company

Marketing should be accepted as a legitimate function at all levels of the firm, professional education and training needs to be reviewed to reflect more management components such as strategic management…

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EUR 61,33* Aktueller Preis: EUR 61,33

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Artemis Saage,

Business Development: From Strategic Planning to Online Business Success

This comprehensive guide provides practical insights into modern business development, combining traditional business administration principles with cutting-edge digital strategies. The book is structured…

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EUR 22,22* Aktueller Preis: EUR 22,22

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New Frontiers of Customer Strategy

Digital transformation has shaped a new landscape for companies and their customers, offering companies a wealth of data with which to develop customer knowledge. However, this evolution is just one of ma…

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EUR 214,07* Aktueller Preis: EUR 214,07

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